One of my favourite commercials in recent months is Apple’s “Photos Every Day” which is one of a series of ads where Apple displays the impact the Iphone has add in the world since it’s inception. The ad has been posted on Apple’s website and YouTube channel. You can watch it below. This ad in particular focuses on the Iphone’s picture taking feature and if you have an Iphone in 2013 it’s more than likely that you have downloaded or have heard of Instagram. Unfortunately there’s no one for all app to do everything Instagram, luckily I’ve decided to create a list of the Continue reading

There are a number of benefits to running a paid search campaign. First, the results are immediate, unlike natural listings resulting from any SEO efforts; your SEM campaign will drive qualified traffic to your site via Google, Yahoo, and MSN as soon as your campaign begins. Second, unlike some other advertising channels, we have total control throughout your entire campaign from start to finish. With your paid search campaign we can: Control the amount you are willing to pay per click Choose which keywords or phrases you would like to appear in search results Choose which message(s) you would like Continue reading

Whether you have just signed up for twitter and you are looking for your first or you have hundreds of thousands of followers and you still want more. Twitter directories are a great place to find new followers who live in your city, are thought leaders in your industry, as well as those who share common interests and hobbies. Personally, I like them to find leaders in the digital marketing industry. I also like using the directories to find users in different industries when I have a new client in an industry where I need to perform research and analysis. Continue reading

If you have using Tweetdeck to monitor Facebook activity, you will notice that all of your columns have or will have disappeared by the end of the day. As of May 7th, Tweetdeck has discontinued it’s support for Facebook. If you have been using Tweetdeck’s mobile app, well it’s time to find another social media management tool as that’s also gone as the now Twitter owned company has shifted it’s focus to the browser base and desktop tool. These moves have been in the works since March so this post will only be a surprise for anyone who hasn’t been on Tweetdeck Continue reading