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My First Nike+ GPS Run

While I’ve been using the Nike Plus Running system for more than a 3 years (mostly in the summer), a friend suggested changing to Nike + GPS while waiting for Thor 3D to start last week. He preached the benefits of the Nike Plus GPS over the regular Nike Plus which I normally use. The …

Inside The Brain – Week in Review May 14

While it’s hard to catch up on every news tidbit and how to in the world of Digital Marketing, below are several articles worth reading during a break from the work week: Social Media 10 Simple Tips for Facebook and Twitter Success – In a world defined largely by social media — from business reviews …

Are you a Social Media Virgin?

You know you should be adding social media to your marketing mix. But where to begin continues to elude you. Do you need Facebook? What about Twitter? How about a YouTube channel? And of course, there’s the biggest question of all: Where do you find the time to do it? Businesses of all sizes can …

Inside The Brain – March 29th

Recap of the day in the brain: Google Touts Conversion Boost With Call Tracking Solution – Google Call Metrics uses the same technology that’s behind Google Voice. It generates a unique phone number for each ad/search  campaign and can be used for both PC search ads and those that appear on smartphones or tablets. How …

An Effective Use of Facebook Sponsored Ads

While browsing Facebook this morning I noticed the following Facebook Sponsored Ad for “Global Advertising Agency”     Intrigued, I immediately clicked on the ad (yes, these ads do work) which took me to the following page – http://www.ecuador.travel/management/ Obviously the Digital Marketer in me found the concept unique and one that I hope other …